eMusic: Digital Music As It Should Be
Let me introduce you to the most innovative music service available on the Internet. It’s called eMusic. This company has a revolutionary idea—allow people to use their music on any device.
In an idea that has not been heard of since the ancient “CD” technology—which according to historians, could be played on any CD player—eMusic allows the downloaded MP3s to be played on any computer or music player capable of playing MP3s. These days that means practically anything that runs on electricity.
While other companies think this privilege is worth a premium, eMusic charges about $0.33 per song, if used correctly, and as low as $0.027 a song, if used excessively. The only downside to the low rates is that it is a monthly subscription service—the basic subscription gives you 30 songs for $9.99 per month.
eMusic has a very eclectic, but humongous, collection of music. It is great for discovering lesser known artists, or if your tastes run closer to indie, foreign, jazz, or classical music. Personally, I love sampling from all kinds of genres and still use actual CDs for the mainstream artists I like. I use eMusic to try out old stuff, jazz, and classical...and mainly to satisfy my unquenchable thirst for old and new Indian music.
While eMusic does not have most “top 40” artists, it does have many mainstream artists, such as Paul McCartney, They Might Be Giants, and Spoon. They also have a pretty extensive collection of live albums. The real leg up that this service has is in staff recommendations and features—it allows you to discover music and because of the fixed number of songs you have to download each month, there is a good chance you will be willing to spare a few downloads to try something new.
Another great feature is the ability to “re-download” a song. If you have ever downloaded a song, you can download it again without penalty. This means that if you left your music at home and you’re on the road, you can download a few albums that you’ve already “purchased” again. It also means that you don’t have to back up your songs as long as you are a member (though it is a good idea to do so).
eMusic works entirely through a web interface, though there is a (optional) download manager to keep track of your downloads. The advantage is that it works on all platforms—there is no specialized software or platform-specific DRM that locks you in to Windows (or even Mac OS). If you have a browser and your machine plays MP3s, you’re in luck.
The monthly subscription, however, may not be everyone’s cup of tea. I understand that many people may buy that much music on average but may not want to be forced to buy it every month. Also, with the limited selection in mainstream music, it may not be ten dollars that you want to spend in the first place. But if you have eclectic tastes—or want to develop them—the free eMusic trial could be worth it. If you want to support companies that stick their neck out in a DRM controlled world, then it’s definitely worth it.

Comments
So there is no DRM attached at all? What bitrate are these MP3s?
No DRM, and variable bit rate MP3s.
I think he was asking the base bitrate… All VBRs have a “baseline” bit rate that is the minimum for the encoded song.
It’s been a long while since I used eMusic, but I believe the baseline was 128… The average bit rate for most songs was in the mid 140 range—not super high quality, but on average better than the standard 128.
I don’t know if they’ve increased their baseline or not.
PS - They still have a “free trial” period—you have to remember to cancel, but a good way to increase your value is to subscibe for about a month or two, get the 25 free songs, and download your full allotment for a month or two and quit.
Because their selection is very esoteric and somewhat hit-and-miss, I found it hard to find more than a couple months worth of downloads that I *really* wanted… but they do have a decent assortment of vintage artists.
I used eMusic for a couple of months. I found it very hard to find tracks that I was interested in. If your interests lie in more obscure tracks and less mainstream recordings, eMusic is for you. Don’t expect to find the latest hits by the top artists.
If and when they are supported by the mainstream music studios then it might be worth plunking $9.99 a month for 30 tracks.
What is worthwhile, when this does happen, is that it may become a viable competition and alternative to the iTunes juggernaut. Not that I want iTunes to disappear but any dominant entity in any industry needs a strong #2 to keep them on their little toes. Then we as consumers will benefit in the long term with affordable products with great service.
So, I hope eMusic fluorishes and attracts the big studios. The initial offer is not that bad but can be better still.
Such as it is, eMusic is currently the number 2 digital music provider.
Dev, there is the difference of a distant #2 from a STRONG #2.
In their current market share, iTunes will be happy to coast along with their buy-to-own model for a long while and at prices that Steve think is “fair” but not at 33 cents per tune.
I love eMusic! I’m a fan of authentic world music, classical music, new age music, show tunes, blues etc etc, and there is a true wealth of all this on eMusic, so I actually prepaid for 90 songs a month, which means each song costs about a quarter. After I download it and copy it to iTunes, I copy and paste the album cover in, and doublecheck the genre. (Often New Age comes listed as Reggae!) If a nature CD has one track on each side, that means I’ve spent fifty cents for a CD that Amazon might have for $17.00. This doesn’t preclude downloading from the iTunes Store, but I always check eMusic first to see if they have a copy of what I’m interested in.
@Robotech, I agree. Which is why I prefaced my comment with ‘such as it is’. The fact that a service like eMusic- that doesn’t exactly compete in the same space as iTunes- is #2 says a lot about the digital music industry.
As someone whose tastes are rather esoteric, I love eMusic, the only problem is the per track downloading system. It works quite well for your standard 14 track album, but if you want to buy an album such as J Dilla’s Donuts (which is 30-odd tracks), you end up having to use your entire allowance on one album. Sucks, but other than that minor gripe, it’s a good service…
One of the strength of eMusic is their editors’ picks and other “TOP” lists, which allow you to really find more music you’ll try and like.
With the pricing so low, it’s also something that encourages buying “albums” again, like we all used to—which also allowed to you discover more music from the same artists you like already. Some songs just need to be played a couple of times to really grow on you.
With the 25 free mp3 downloads with no strings attached, it’s actually a great way to get 2-3 albums completely free and see their catalog and editors picks for each genre personally.
Here’s details on how to cancel eMusic at anytime:
http://www.essistme.com/2007/05/02/how-to-cancel-emusiccom-free-trial-subscription/